Fostering and Strengthening Client Relationships
Healthy client relationships are a crucial part of the success of your business. Fostering and strengthening these relationships requires more than just capturing the financial transactions of your business. It involves using customer relationship management software. Accounting software can only do so much. CRM (Customer Relationship Management) software is often mistakenly categorized as a sales tool by most business owners, and while it is a fantastic sales tool, a CRM is also mighty in helping to strengthen client relationships. CRMs help businesses understand their customers better than your ERP does.